Building a Unified Loyalty Experience with Plus More
Pepkor, a retail powerhouse with a diverse brand portfolio, faced a key challenge: uniting all its stores under one seamless, personalised loyalty experience. Enter the Plus More loyalty program, a single platform, connecting Pepkor’s brands to deliver greater value and engagement.
Partnering with Pepkor, Luckybeard crafted a cohesive brand experience around the idea of “giving you more.” More than just points, it offered meaningful interactions and rewards across the Pepkor ecosystem. Whether shopping at Ackermans, Pep, or HiFiCorp, customers now enjoy personalised deals and seamless rewards everywhere.
From designing the app interface to building its identity, we ensured every touchpoint felt effortless and rewarding. Resulting in a dynamic loyalty experience that drives engagement, strengthens customer relationships, and makes Pepkor brands more accessible and connected than ever.






