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Reimagining

for a better future

We are Lucky Beard.

Lucky Beard is a creative consultancy that collaborates with founders, innovation, and leadership teams to reimagine their business, brands, products, experiences, and communication, providing them with a distinct competitive edge.

Our Services

We deliver performance driven by data, enabled through tech, experienced through product, brand and content.

01

Innovation

We bring our research, design and strategy teams together to reimagine the future for our clients. Focussed, thorough and thought provoking. Our approach has been designed to blend the ambition and expansive thinking you need with the practicality you want to ensure your business, brand and products are fit to compete and win tomorrow.

02

Research and insights

Our research and insights team have a global track record across a diverse range of industries and methodologies. We bring rigour, agility and insatiable curiosity to every question we tackle - Its how we help clients get the clarity and insight they need to make better decisions, faster.

03

Product design
and strategy

Elevate your product's potential with Lucky Beard's Product Strategy and Design services. Our expert team crafts innovative solutions that merge market insights with creative design, ensuring your product stands out and resonates with your target audience.

04

Brand, Comms
and Content

Amplify your message with Lucky Beard's Communication services. Our skilled team crafts compelling narratives and engages audiences across platforms, ensuring your story resonates in today's dynamic media landscape.

05

Technology

Unlock the power of technology with Lucky Beard's cutting-edge solutions. From seamless integrations to transformative innovations, our technology services empower your business to thrive in the digital age.

06

Performance marketing

Drive success through data-driven decisions with Lucky Beard's Research & Testing services. We provide in-depth insights and rigorous testing to refine your strategies, enabling you to achieve sustainable growth and superior outcomes.

Some of our work

We work with some of the most innovative brands globally.

  • “We greatly appreciate how the unique and amazing Lucky Beard team helped us transform our business online. Their creativity, insights and professionalism encouraged us to be ambitious and to imagine opportunities for future collaborations. You will love their work.”

    Jane McDonnell, 
CEO The Gloss

  • “We have been working with Lucky Beard for the past few years, and would highly recommend their services. Their collaborative and flexible approach, combined with vast knowledge and experience in UI/UX, has made them a valuable partner to our business, and a pleasure to work with. I appreciate the tremendous effort and professionalism everyone put into overhauling our digital tools, and the results were immediately seen across the organisation”.

    Sonja Winter, Chief Marketing and Communications Officer, Netcare

  • “Lucky Beard joined us on an exploration of what truly set us apart and made us competitive. The challenge was not just about a new look; it was about defining our soul and essence. This partnership led to the birth of a powerful brand strategy and positioning that encapsulates our uniqueness...It's not just a rebrand; it's a transformation that has set us on a path to shine brighter and stand taller in the competitive travel industry.”

    Dave Callan, Customer Director, Travel Counsellors

  • ”The quality, breadth of thinking and design work is outstanding. Lucky Beard have helped us on our journey to transform 123.ie to a customer-led digital business, by delivering world class customer experience.”

    Niall O’Grady, ex-CEO 123.ie

  • “Lucky Beard helped us take our early steps on becoming a much more focused digital organisation. They brought huge talent and experience in the area of digital proposition and product design. Their team were a joy to work with and really helped us to deliver relevant and easy to use digital services to our members."

    Eunice Dreelan
Head of Intermediary Business, Irish Life Group

  • “Southbound Bike’s brand and digital presence were both in urgent need of a refresh, and based on prior work delivered by the Lucky Beard team, I didn't hesitate to engage them in this exciting project. The team delivered a new brand identity that was, yet again, above expectations. Thereafter they crafted and delivered a new website, product collateral and in-store branding that is of the highest calibre. I have worked with the talented team at Lucky Beard for several years now across various brands, and have always found their work to meet the highest design and functionality standards. When you have worked with them, it’s impossible to go anywhere else.”

    Pete Cronje, Founder & Owner , Southbound Bikes

  • “Lucky Beard helped us take our early steps on becoming a much more focused digital organisation. They brought huge talent and experience in the area of digital proposition and product design. Their team were a joy to work with and really helped us to deliver relevant and easy to use digital services to our members."

    Mary O’Dea, CEO at IOB

  • “Love their work; it’s like watching an episode of Grand Designs, seeing a product and brand take shape and become powerful. The brand they’ve created for us has given us our biggest challenge to date - how do we now live up to it.”

    Colin Brown,
Chief Executive at Aryza

Reimagine Businesses

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Reimagine Brands

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Reimagine Products

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Reimagine Experiences

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Reimagine Comms

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Reimagine Tech

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Reimagine Businesses . Reimagine Brands . Reimagine Products . Reimagine Experiences . Reimagine Comms . Reimagine Tech .